Merchandising
- Lead with one edit (street, minimal, or luxury), not all three.
- Size charts belong on the product, not in a FAQ nobody opens.
- Collections should match how people shop: new, tops, gifts, not 40 random tags.
Fashion niche
Fashion dropshipping
Apparel lives or dies on fit language, return honesty, and photos that match the garment.
AscenraDS includes a fashion template path and starter catalogue products you edit before you sell.
Pitfalls
- Fashion returns are higher. Your policy must match how the supplier actually takes returns.
- Trend products expire. Do not build the whole shop on one viral cut.
Traffic notes
Visual channels (Reels, Pinterest, TikTok) fit apparel if the creative is the product, not a lifestyle lie.
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